Extended Stay
Extended stay hotels—also known as serviced apartments or aparthotels—are a rapidly expanding segment within the UK hospitality industry, catering to guests requiring accommodations for longer durations. These establishments offer amenities such as in-room kitchenettes, laundry facilities, and dedicated workspaces, appealing to business travellers, relocating professionals, and leisure guests seeking a home-like environment. Our editorial coverage for hoteliers, general managers, and hospitality professionals focuses on key developments including refurbishments, leadership appointments, financial performance, and strategic initiatives within the extended stay sector. We provide insights into how these properties adapt to market trends, implement operational efficiencies, and maintain competitiveness in a dynamic hospitality landscape.
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May- 2025 -14 MayFeatures
Are London’s economy hotels becoming too expensive?
Data from commercial real-estate data company CoStar has revealed that economy hotels are now more expensive than some midscale hotels in certain areas of London. This trend is a sign of London’s rising affordability challenges. However, in submarkets where prices for mid-tier hotels are slightly higher than economy rooms, the…
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13 MayHotel Brands
Adagio unveils strategic plan to become ‘reference benchmark’ for aparthotels
Adagio has unveiled ‘First’, its strategic plan and development objectives for 2030 with the aim of becoming the “reference benchmark” for aparthotels in Europe. In 2024, Adagio recorded a revenue of €460m (£386m) for its network, and opened six new aparthotels, confirming the strength of its business model, its stability…
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1 MayProperty
Residence Inn by Marriott Cambridge development hits the market
The freehold site of the fully consented Residence Inn by Marriott Cambridge is being marketed by Savills for an undisclosed price. This is an opportunity to acquire a development ready site for a 134-bedroom aparthotel, with a franchise agreement secured with Marriott International, and a Gross Development Value (GDV) in…
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Apr- 2025 -16 AprilFeatures
Could Donald Trump help the London hotel market?
London has always been a strong hotel market and it has only gone from strength to strength since the pandemic. However, as costs and macro-economic factors continue to eat away at margins could the market be in for a correction. Will Kirkpatrick, head of hotels and extended stay at Newmark,…
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Mar- 2025 -19 MarchPeople
Aendre aparthotel platform adds Alex Bauman-Lyon as creative director
Aendre Group, the real estate-backed hospitality platform focused on the development, conceptualisation, and operation of lifestyle aparthotel brands, has appointed Alex Bauman-Lyons, as its new creative director. The acquisitions team has also grown with the addition of Charlotte Cottier, ex-Tristan Capital, a PE fund with €15bn (£12.6bn) AUM as senior…
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Nov- 2024 -26 NovemberFeatures
Hotels vs STRs: Is it a level playing field?
Over the last decade STR businesses have grown 16 times faster, reflecting the changing priorities of travellers seeking “experience-led” accommodations, according to the latest ONS figures analysed by RMS Cloud. Out of the 382 UK local authorities, 260 saw an increase in short-term rental (STR) businesses, averaging 13.2 new businesses…
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13 NovemberHotels
The Social Hub appoints new CMO
Hybrid hospitality brand The Social Hub has appointed former Philips global marketing executive Trix van der Vleuten as chief marketing officer (CMO). In her new role, Vleuten will be heading up the newly structured Marketing and Performance team at the business that offers hotel facilities, student and extended stay rooms,…
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1 NovemberHotel Brands
Aendre makes senior management and advisory board hires
Aparthotel brand Aendre has announced a number of senior management and advisory board hires following its launch in June. Gary Jones has been appointed to the role of equity director, finance and operations joining from Delin Property where he was CFO. Prior to this, Jones was at Aprirose as COO,…
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Sep- 2024 -26 SeptemberHotel Brands
Staycity appoints chief development officer as it secures 3 new sites
Staycity Group has announced it has secured three sites in London via a new stand-alone development platform Carnsór and has appointed Andrew Fowler as chief development officer to lead it. Fowler was most recently co-founder and group acquisitions director at Locke and Edyn, the fully integrated extended stay platform, and…
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Jul- 2024 -2 JulyHotels
Yotel opens first European Yotelpad in London Stratford
Yotel has announced the launch of its first Yotelpad property in Europe with the official opening of Yotelpad London Stratford. Designed to challenge “traditional” aparthotel spaces, Yotelpad prioritises smart design and connectivity at an affordable price point. It offers rooms in a range of layouts, which are bookable for one-night,…
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