Franchise
Hotel franchising is a strategic model in the UK hospitality sector, enabling property owners to operate under established brands while retaining control over daily operations. Our coverage delves into franchise agreements, brand affiliations, and the dynamics between franchisors and franchisees. We report on developments involving major franchisors such as Hilton, Marriott, IHG, and Radisson, as well as emerging players entering the UK market. Additionally, we explore the legal frameworks, fee structures, and operational standards that underpin franchise relationships, providing insights for hoteliers considering or managing franchise partnerships.
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Jul- 2025 -15 JulyHotels
Hilton opens The Marcus Portrush
Hilton has opened The Marcus Portrush, part of its Tapestry Collection, marking the brand’s debut in Northern Ireland. Located in a restored Victorian building on Portrush’s Main Street, the 80-room hotel is the only internationally branded property in the town. The site previously operated as a hotel and artisan bakery…
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3 JulyHotel Brands
CitizenM opens its first Irish hotel in Dublin
Dutch hotel group CitizenM has opened its first Irish site in Dublin, bringing 245 rooms to the Liberties neighbourhood. The new site, CitizenM Dublin St Patrick’s, is located opposite St Patrick’s Cathedral and housed in a Brutalist building designed by Irish architect Sam Stephenson. The structure has been refurbished by…
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1 JulyHotels
Hilton signs new Curio Collection site in London’s Square Mile
Hilton has announced the signing of The Derby London City, marking its 10th Curio Collection by Hilton site in the UK. The latest deal forms part of a franchise agreement with real estate developer and operator, Dominus. Expected to open in early 2026, the hotel, owned by Dominus and managed…
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Jun- 2025 -25 JuneHotels
Tapestry Collection by Hilton debuts in Northern Ireland
Hilton has announced the opening of The Marcus Portrush as part of the Tapestry Collection by Hilton, marking the brand’s debut in Northern Ireland. The 80-room hotel is situated in Portrush, which is set along the North Atlantic coastline. The Marcus Portrush occupies a restored Victorian building that served as…
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11 JuneHotels
Crowne Plaza London Ealing freehold brought to market
A major freehold hotel in West London, currently trading as the Crowne Plaza London Ealing, has been brought to market with price available upon application. The property comprises 139 ensuite bedrooms, the Hotel Bar and Club Lounge Restaurant with 120 covers, three meeting rooms, a 24-hour fitness centre, and a…
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9 JuneHotel Brands
First Hotels franchise joins HotelREZ
HotelREZ has announced that Scandinavian-based hotel group First Hotels has joined the company to drive strategic growth, supporting regional expansion. First Hotels franchise group follows First Hotels Collection, which has been successfully collaborating with HotelREZ since 2023. As a result of this, HotelREZ has added 20 hotels across Norway, Sweden…
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3 JuneHotels
Hampton by Hilton at Liverpool airport hits market for £12.5m
The Hampton by Hilton at Liverpool John Lennon Airport has been brought to market with a guide price of £12.5m. The “well-established and profitable” hotel is situated directly adjacent to the terminal building of Liverpool John Lennon Airport (LJLA). The purpose-built, 160-bedroom hotel benefits from high passenger footfall and its strategic…
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May- 2025 -7 MayHotel Brands
Marriott cuts revenue outlook amid uncertain demand
Marriott International has reduced its full-year RevPar outlook from an increase of 2%-4% to 1.5%-3.5% as it braces for slower travel demand throughout the remainder of the year. The news comes as part of its first quarter trading update in which it saw RevPar rise 4.1% on base management and…
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2 MayFeatures
Why is hospitality betting on franchising in 2025?
Pub giant JD Wetherspoon recently announced plans to expand beyond 1,000 locations by franchising with hotel partners. The group noted that it is focusing specifically on hotels, as operators look to maximise profits and make better use of space. A recent British Franchise Association survey revealed that 89% of franchise…
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1 MayProperty
Residence Inn by Marriott Cambridge development hits the market
The freehold site of the fully consented Residence Inn by Marriott Cambridge is being marketed by Savills for an undisclosed price. This is an opportunity to acquire a development ready site for a 134-bedroom aparthotel, with a franchise agreement secured with Marriott International, and a Gross Development Value (GDV) in…
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