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Hospitality real estate company PPHE Hotel Group has announced plans to open selected hotels across the UK through a phased approach from July.
This will be subject to customer demand and local government legislation and guidelines, and with a limited service offering.
The group’s flagship Park Plaza Westminster Bridge London has remained open during the UK lockdown, in order to provide stays for essential workers. PPHE said this has enabled the group to take practical learnings which will be applied across its portfolio.
Safety and wellbeing for team members and guests also remains the group’s number one priority in reopening its properties. With this in mind, the business said it remains committed to upholding an “even higher standard of cleanliness and wellness” as its welcome customers over the coming months.
Boris Ivesha, president and chief executive officer of PPHE, said: “We are continuing to adapt to the unprecedented environment. As the impact of Covid-19 begins to ease and restrictions are lifted, our focus now turns to gradually reopening our properties, creating growth opportunities and continuing to take active steps to maintain our financial position during periods of partial operations.
“The group believes in creating valuable memories for guests through all elements of our hospitality offering. Each and every team member, past and present, has played an important role in the growth and success of the business.”
He added: “As we look with optimism toward the future, including the development of the art’otel london hoxton, we wish to express unreserved gratitude and respect for the talented team members that have left the group. The successes of tomorrow are built by the contributions of the many individual team members, past and present, who make up the PPHE Hotel Group.
“Our enhanced safety protocols are our way of reassuring team members and guests that they are looked after and welcome to once again enjoy our hotels and services. We eagerly look forward to getting back into the business of helping create valuable memories for guests.”
