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Groupe GM has teamed up Gemology, to launch what it describes as the first hotel line enriched with gemstones and mineral extracts.
The Gemology range of hotel cosmetics is enriched with sapphire-diamond complex extract, and features a perfume blending a sensual floral fragrance with tones of vanilla, musk and cedar.
“We see great potential in Gemology and its products”, explained Laurent Marchand, President of Groupe GM. “The concept is unlike anything we have offered before, and a very good example of how we leverage innovative products to constantly enrich all segments of our catalogue.”
The hotel line is made up of the Source de Saphir Bath and Shower Gel, Caresse de Diamant Body Lotion, Douceur Minérale Shampoo, Eclat de Diamant Conditioner and Pureté Minérale Hair & Body Gel. Completing the range are the Pureté Minérale Hair & Body Gel and Mousse de Saphir Liquid Soap.
All formulations in the Gemology range are free of paraben and silicone. The dermatologically-tested products have not been tested on animals, nor do they contain any ingredients of animal origin. It is available across Groupe GM’s distribution network, in over 70 countries.
