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The Telegraph Hotel in Coventry, which opened in 2021 after a £20m investment, has experienced a record July in terms of sales and occupancy.
During July, the hotel’s room sales increased by 14% on the previous year, while the hotel room rate was also 5% stronger.
The four-star hotel features 88 bedrooms, an all-day bar and restaurant called Forme and Chase, as well as a rooftop bar, Generators.
According to Amy Windsor, the general manager of Telegraph Hotel, the venue has benefited “significantly” from the city’s boom in visitor numbers and its night-time economy.
Windsor said: “We had our best ever takings in the month, largely driven by events and activities taking place in the city centre. Graduation ceremonies for the universities also gave us a big boost and throughout that period we were at full occupancy.
“Our midweek trade has also seen growth, with people coming into the city to enjoy an evening’s entertainment at venues such as the Belgrade Theatre and HMV Empire. The daytime attractions are also bringing in tourists, in particular new attractions such as Charterhouse and St Mary’s Guildhall alongside Coventry Cathedral and the museums.”
She added: “Having good quality hotels in the city centre is a vital part of the overall visitor attraction. We have had one guest stay with us seven times in the last two years to fully experience what the city can offer. Anything that brings more footfall to the city centre is fantastic news for all of the businesses based here.”
The latest tourism figures show that tourism in Coventry has soared to record levels in recent years, with the value of the visitor economy reaching £750.86m in 2022. This included a growth in overnight spend per visitor in the city to £225.74, which will bring significant benefit to the hotel sector in the city.
