W Hotels, part of Marriott Bonvoy's global portfolio of over 30 hotel brands, has unveiled its latest site W Edinburgh.\r\n\r\nW Edinburgh sits at the heart of the St. James Quarter, a newly revitalised neighbourhood in the city centre which combines retail, entertainment, and dining.\r\n\r\nInspired by the best of Scottish culture and history, the hotel sits across three distinct buildings, namely the Ribbon Building, James Craig Walk, and the Quarter House, with a total of 199 rooms and 45 suites, many with outdoor terraces.\r\n\r\nIt also includes the W Hotels brand's signature Sound Suite recording studio, a first for the UK and the second in Europe, empowering musicians, podcasters, DJs, and artists to create and record.\r\n\r\nIts interiors have been designed by interior designers Jestico + Whiles. The 12-story Ribbon Building features a \u201cstriking\u201d exterior fa\u00e7ade and the top floor terraces offer guests 360\u00b0 views of the city.\r\n\r\nIn contrast, James Craig Walk is a heritage listed terrace dating from 1775, that features a stone fa\u00e7ade, high ceilings, and tall sash windows.\r\n\r\nNewly built and interlinking with the Ribbon Building, the Quarter House is also predominantly a stone fa\u00e7ade, inspired by traditional Edinburgh architecture.\r\n\r\nInteriors draw influence from the elements of the coastal city built on volcanic rock, with fire and water providing \u201cjuxtaposed inspiration throughout\u201d.\r\n\r\nSpanning 1,600 square ft, the Extreme Wow Suite (the W Hotels spin on the Presidential Suite) offers a social living area with a dining room and a rock bar inspired by the city's volcanic beginnings.\r\n\r\nMeanwhile, the guest room features a round super-king-sized bed and walk-in wardrobe. The bathroom has a free-standing bath, private sauna, walk-in shower, vanity and a private terrace.\r\n\r\nAdditionally, W Edinburgh also offers three dining concepts. The top floors and panoramic terraces of the hotel are home to the country's first SushiSamba restaurant alongside the W Lounge, and a Brazilian-inspired speakeasy named Jo\u00e3o's Place.\r\n\r\nSushiSamba\u2019s menu will feature a selection of its signatures among new Edinburgh specialties incorporating the \u201cfinest\u201d local Scottish produce. The W Lounge serves as the social epicentre of the hotel, reimagining Gaelic cuisine. Lastly, Jo\u00e3o's Place is a secret apartment speakeasy, offering evenings of music, sunset sessions, and cocktails inside an intimate studio inspired by Jo\u00e3o's Liberdade neighbourhood of S\u00e3o Paulo Brazil.\r\n\r\nGeorge Fleck, vice president and global brand leader at W Hotels, said: "The unveiling of W Edinburgh not only signifies our exciting entry into Scotland, but it also proudly marks our second property and continued expansion in the United Kingdom.\r\n\r\n\u201cOur bold approach to luxury hospitality, complemented by culture-driven programming, and cutting-edge design will surely infuse the city with a playful, yet refined ambiance. W Edinburgh invites locals and global travellers alike to explore the city through the brand's distinct lens."