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Julie WhiteCCO, Accor Europe
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Christian MastersHotel Manager, art'otel
Julie WhiteCCO, Accor Europe
Suzanne SpeakMD UK&I, Radisson
David HartCEO, RBH Hospitality
Varun ShettyGM, The Belfry
Christian MastersHotel Manager, art'otel
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Tourism growth boosts profitability at top 100 UK hotel groups

Tourism growth boosts profitability at top 100 UK hotel groups

In this episode we speak to Anthony Hunt, partner and co-head of Corporate Real Estate at law firm Howard Kennedy. We discuss why 2026 may be seen as a pivotal year for boutique hotels, unpack the rise of global nomadism and how this is shaping demand and trends across hospitality, and how a strong team and clear, consistent messaging and offerings are key to securing investment.

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Profitability at the UK’s top 100 hotel groups has risen 13% in the last year, with pre-tax profits of £689m, up from £609m compared with the previous year.

According to accountancy firm Moore Stephens, hotels are benefiting from a continued drop in the value of sterling, which has led to rising numbers of overseas tourists coming to the UK.

Vincent Wood, business tax partner at Moore Stephens, said: “2018 has already seen many big events that have helped to attract record numbers of tourists to the UK, including the Royal Wedding. Hotels are also being helped by a growing trend of more domestic breaks being taken in the UK and people choosing to go on ‘staycations’.

“Rising numbers of tourists are helping to reduce headwinds, but that won’t last forever. The lower value of sterling has already proved to be a mixed blessing for some. It saw input costs, such as food, beverages and other imported goods like linen, soar.”

However, Moore Stephens said that hotel profitability is being impacted by higher running costs, with both business rates and minimum wage having increased in April.

The groups warns that the overall profits of the sector benefited from substantial asset sales by some hotel groups which flattened profits. The profitability of the sector as a whole has also been impacted by some hotels at the higher end of the market undergoing very expensive refurbishment programmes, some of which have over-run, including:

  • A luxury hotel based in Green Park completing a full refurbishment programme, which necessitated a temporary close of the hotel for four years.
  • A leading hotel based in the Strand continuing to generate substantial losses due to the impact of an expensive refurbishment completed several years ago.
  • A major Scottish hotel, spa and golf resort’s multi-million pound refurbishment.

Moore Stephens says that many hotel groups are also now having to rely increasingly on more expensive temporary agency staff to fill vacancies. There is continued uncertainty over the status of EU nationals, many of whom work in the hospitality sector, in the UK with no Brexit deal finalised.

A recent survey revealed that over 10% of all workers in the UK hospitality sector are considering leaving the country because of Brexit.

Wood added: “UK hotels are well hedged from Brexit turbulence. A fall in sterling should pull in more tourists. A minority of UK hotels’ purchases are in foreign currencies. However, hotels should ensure they are on a sound financial footing should tourist numbers fall back from their current high levels over the long-term.

“It is also up to the government to find ways, including changes to business rates, of continuing to help hotels – a key sector that employs hundreds of thousands of people.”

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