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Revenue per available room (RevPAR) increased to £133.54 for London hotels in July compared with the same month last year, a jump of 7.1%.
New preliminary data from STR Global showed demand rose by 5.4% during the month compared with last year, outstripping supply which had increased by 2.6%.
Occupancy levels were up 2.7% to 88.3% in July while average daily rate (ADR) increased by 4.3% to £151.27.
According to STR Global analysts, London saw accelerated occupancy and ADR growth following the conclusion of Ramadan (July 17), as hotels capitalised on an influx of visitors from the Middle East.
The start of the school holidays in mid-July also brought families to the capital, while the strength of the US dollar compared with the British pound contributed to an increase in visitors from the US.
STR Global said that after a slow first half of 2015, July’s demand growth and improved performance indicators point to a stronger second half of the year for London.
