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Athens

Athens, with its ancient landmarks and Mediterranean climate, has emerged as a dynamic hotel market combining cultural tourism with a growing luxury and lifestyle offering. For UK hoteliers, the city provides a window into how heritage destinations can evolve to attract new demographics, including high-spending travellers and experience-driven guests. Our coverage includes upscale openings near the Acropolis, adaptive reuse projects, investment activity, and how Athens balances preservation with modern hospitality trends.

  • Apr- 2025 -
    2 April
    Hotel BrandsRadisson to add over 37,000 rooms to European portfolio

    Radisson to add over 37,000 rooms to European portfolio

    Radisson Hotel Group has successfully reopened a number of European hotels so far this year, as it plans to add over 37,000 rooms to its portfolio through signings to drive tourism across EMEA.   The year began with the opening of the Radisson Collection Hotel in Berlin and was described “the…

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  • Mar- 2025 -
    26 March
    HotelsEuropean hotel transactions surge by 62% in 2024, HVS finds

    European hotel transactions surge by 62% in 2024, HVS finds

    The European hotel investment market saw its transaction volume surge by 62% year-on-year – the highest level recorded since 2019 – according to the latest HVS European Hotel Transaction Report.  The firm attributed the buying and selling activity to easing interest rates and “abundant” funding from private equity investors, most…

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  • Dec- 2024 -
    24 December
    Hotel BrandsHilton’s luxury brands report ‘record-breaking’ year of growth

    Hilton’s luxury brands report ‘record-breaking’ year of growth

    Hilton has revealed that its luxury brands saw a “record-breaking” year of growth with more than 500 properties now open. The brands include Waldorf Astoria Hotels and Resorts, Conrad Hotels and Resorts, LXR Hotels and Resorts, NoMad Hotels, and Signia by Hilton. Over the year, the company also commenced a…

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  • 17 December
    HotelsShort-term rentals ‘dominate’ NYE travel amid price surge, study finds

    Short-term rentals ‘dominate’ NYE travel amid price surge, study finds

    Among 25 European capitals, hotel prices have risen by 2.7%, while short-term rentals soared almost 8%- highlighting the “growing demand for flexible, unique accommodation options this New Year’s Eve”, according to a study by Almawave Group. Utilising D/AI Destinations, its data analysis platform, the study compared rates published on major…

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  • Mar- 2024 -
    27 March
    AppointmentsThe Beaumont appoints beverage manager and head sommelier

    The Beaumont appoints beverage manager and head sommelier

    The Beaumont has appointed Antonino Lo Iacono as its beverage manager, with Lo Iacono returning to the hotel after a year away.He will oversee the wine and drinks programme for the hotel, including The Colony Grill Room and Le Magritte bar, as well as its “extensive” cigar selection, served on…

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  • Feb- 2024 -
    13 February
    Trade OrganisationsPreferred Hotels and Resorts partners with EHMA

    Preferred Hotels and Resorts partners with EHMA

    Preferred Hotels and Resorts, the world’s largest independent hotel brand representing more than 600 hotels, resorts, and residences, has partnered with European Hotel Managers Association (EHMA).  It said the partnership will benefit both organisations in terms of mutual opportunities in the high-end hotel industry, such as networking, visibility, promotion and…

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  • Aug- 2023 -
    11 August
    PeopleThe Gresham Aparthotel appoints deputy GM

    The Gresham Aparthotel appoints deputy GM

    The Gresham Aparthotel Leicester has announced the appointment of Stavros Kavounidis as the new deputy general manager of the venue.   Originally from Greece, where he studied business management and tourism at Athens University. He gained experience in hospitality from a very early age, as his family owned and operated a…

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  • Feb- 2020 -
    4 February
    Hotel BrandsSafestay reports double-digit revenue growth in 2019

    Safestay reports double-digit revenue growth in 2019

    Safestay, the owner and operator of an international brand of contemporary hostels, has reported a 25% increase in total revenues to £18.8m in 2019. In the year to 31 December 2019, like-for-like revenues increased by 7% and the group also reported an 11% increase in adjusted EBITDA to £3.8m during…

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  • Nov- 2019 -
    22 November
    Hotel BrandsMacdonald Hotels sells landmark St Andrews and Oxford Hotels

    Macdonald Hotels sells landmark St Andrews and Oxford Hotels

    Macdonald Hotels has completed the sale of Rusacks Hotel in St Andrews and the leasehold interest of the Randolph Hotel in Oxford to Chicago-based AJ Capital Partners for an undisclosed sum. The news comes after the group pulled out of a deal to sell 27 of its properties in a…

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  • Oct- 2018 -
    3 October
    AppointmentsCharingworth Manor hotel appoints new GM

    Charingworth Manor hotel appoints new GM

    The Charingworth Manor hotel, located in the Cotswolds, has appointed Anna Asimakopoulou as its new GM. Originally from Athens, Asimakopoulou has held positions at a number of hotel groups in the UK since 2001, starting at Thistle Marble Arch, before moving to AccorHotels as rooms division manager. She then worked…

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