Signet Hotels
Signet Hotels, under The Signet Collection brand, is a boutique hotel group focused on restoring historic properties into luxury destinations with strong design and character. Our coverage includes hotels such as The Mitre at Hampton Court, The Retreat at Elcot Park, The Barnsdale in Rutland, and The Alfriston in East Sussex. We report on acquisitions, refurbishments, and operational strategy—highlighting how the group balances heritage preservation with high-end hospitality. This archive offers valuable insights for hoteliers and hospitality professionals interested in boutique branding, independent growth, and premium guest experiences.
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May- 2025 -22 MayTrade Organisations
HMA unveils shortlist for 30th Hotel Marketing Awards
The Hotel Marketing Association (HMA) has officially unveiled the shortlist for its 30th annual Hotel Marketing Awards. This year’s finalists were announced during a session at the National Hotel Marketing Conference, which returned to Hilton St George’s Park in Staffordshire. Now celebrating its 30th year, the Hotel Marketing Awards have…
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Jun- 2022 -21 JuneHotels
Signet Collection to acquire Barnsdale Lodge Hotel amid funding package
The Signet Collection is set to acquire Barnsdale Lodge Hotel in Oakham, Rutland, and refurbish and upgrade it to a four-star Signet-branded spa resort. Founded in early 2020 by seasoned hotelier Hector Ross and his team, The Signet Collection aims to create “extraordinary boutique hotels in memorable locations”. The Barnsdale…
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May- 2020 -12 MayFree to read
Signet Hotel Group secures £3.7m funding
The Signet Hotel Group has secured a £3.7m debt finance facility from OakNorth Bank following its acquisition of The Mitre Hotel at Hampton Court. The recently-formed hotel group is led by Hector Ross, the former COO of Bel and The Dragon, a collection of country inns that OakNorth Bank previously…
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