Fragrance Group buys Blackpool’s Lyndene Hotel

The promenade hotel has been sold for £6.5million

The Fragrance Group has acquired the Lyndene Hotel in Blackpool from a guide price of £6.5m.

The sale was overseen by international real estate advisor Savills, on behalf of a private vendor. Under its new ownership, the property will be managed by Bespoke Hotels.

The four-storey hotel features 141 bedrooms plus three bars and two separate lounges and function rooms.

It is arranged as two traditional Victorian blocks, occupying a detached island site on Blackpool’s Central Promenade.

Martin Rogers, head of UK hotel transactions at Savills, said: “The regional hotel market continues to perform strongly in 2017, with the North accounting for 36% of all hotel transactions in the first half of the year.

“Overseas investors are particularly active as they seek long term income from prominent local hotels.”

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