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AA presents ‘outstanding contribution award’ to David Weston

Simon Numphud, managing director at AA media, said Weston has been a ‘champion of bed and breakfasts’ with over 30 years of experience across the travel industry

AA Hotel and Hospitality Services has awarded David Weston its Outstanding Contribution to the Industry Award for his work championing bed and breakfasts throughout his career.

Weston, who is the chairman of the B&B Association,  was also particularly recognised for his leadership during the Covid-19 pandemic.

AA said Weston has over 30 years’ experience in travel and tourism, both in outbound tour operating (where he founded the award-winning Great Escapes brand), and latterly UK tourism.  

In addition, he also founded the B&B Association in 2006 and chairs the UK trade association for b&bs, guesthouses and small independent hotels, as well as being a member of the UK government’s tourism industry council.

Simon Numphud, managing director at AA media, said: “David has been a stalwart champion of bed and breakfasts, and this award acknowledges his work helping to steer the industry and maintaining the high standards we celebrate today.”

Weston added: “Thank you, AA Hospitality, for honouring me with this amazing award. I’m really touched and overwhelmed. It’s been such a difficult year and I’m just pleased that, in a small way, I may have been able to help some of the B&Bs and guest houses that are really the lifeblood of our British tourism sector.”

Other winners at the awards included:

  • The Timble Inn, North Yorkshire, awarded ‘friendliest b&b of the year’, 
  • The Impeccable Pig, County Durham, awarded ‘inn of the year’
  • The Hare, Scrawton, awarded ‘restaurant with rooms of the year’.


  • Bulleigh Barton Manor, Devon awarded ‘AA guest accommodation of the year’ for England
  • Ivybank Lodge, Perth and Kinross won the award for Scotland
  • Firgrove Country House, Denbighshire awarded ‘guest accommodation of the year’ for wales

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