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Virgin Hotels appoints vice president of European operations

In his new role, Davern will work to develop and execute the group’s plan to drive growth and profitability across Europe.

Virgin Hotels has appointed Bryan Davern as its new vice president of operations for Europe, as the group prepares to open two hotels in Scotland this year.

In his new role, Davern will spearhead operations for the brand in Europe as it gears up to open its first set of hotels outside of the US, including Virgin Hotels Edinburgh this spring and Virgin Hotels Glasgow in the summer.

He will oversee day-to-day operations for Europe and will work closely with the Virgin Hotels senior leadership team to develop and execute the group’s plan to drive growth and profitability. 

Davern brings over 20 years of experience in hotel and hospitality management. He joins from Press Up Hospitality Group, Ireland’s biggest hospitality operator, where he was head of hotels for over five years.

During his tenure, he was reportedly credited with the group’s “successful” expansion, more than tripling the number of hotels that the group operated. 

Meanwhile, Davern started his career with Four Seasons Hotels and Resorts where he held various management roles in both the US and Ireland, before moving to manage a range of both independent and branded hotels, including the Delphi Resort in Connemara and Dean Dublin as general manager.

James Bermingham, chief executive officer of Virgin Hotels, said: “We are thrilled to welcome Bryan to the Virgin Hotels family. His passion and expertise in luxury and lifestyle hotels in Europe and North America make him the ideal candidate to lead our team and champion the brand as we launch in Europe.”

Davern added: “I am delighted and honoured to be joining Virgin Hotels during this exciting time of growth.

“I am confident together we can exceed the high expectations of both our team and guests as we continue to build upon the success of the brand and launch in Europe for the first time.”

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