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Mandarin Oriental has announced full ownership in its branded collection of Exclusive Homes, a portfolio of private vacation homes and mansions, and will operate the business independently. Launched as a limited collection of eight properties in 2022, Mandarin Oriental plans to grow the portfolio, and the collection will be rebranded as Mandarin Oriental Exceptional Homes.
The group said the portfolio “offers more exceptional luxury experiences for guests in sought-after destinations”.
Over the past three years, the group has expanded the portfolio to 25 properties, with each site “meticulously selected for their outstanding quality and sought-after locations, delivering exceptional service and experiences”.
As part of its commitment to accelerating portfolio growth, the group will focus its expansion on luxury leisure destinations, including European summer hotspots across the Mediterranean, winter retreats in the Alps, in addition to both summer and winter destinations in North America.
Mandarin Oriental said the concept enables it to “tap into a broader client base”, including guests seeking multi-generational stays, family celebrations, and travellers requiring privacy and exclusivity.
Laurent Kleitman, group CEO of Mandarin Oriental, said: “Since launch, these exquisite private homes have become a natural extension to the Mandarin Oriental brand, providing us with an opportunity to enter new destinations and introduce unique experiences to our Fans around the world.
“Each hand-picked luxurious home fits naturally into our portfolio and in many cases, their locations provide opportunities for our guests to combine a hotel stay with a villa experience and explore more of the destination in different ways – all with the assurance of Mandarin Oriental’s award-winning brand. We are committed to bringing the full experience into the brand, expanding and enhancing our offering, and identifying many more private homes for our growing collection.”
