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Madfabulous Hotels has announced that its first venture, Hyll, will be opening in the North Cotswolds, near Chipping Campden and Broadway, in early summer 2025.
According to the group, Hyll’s offering will tap into a growing demand of those seeking “an unhurried, restorative travel experience” by making room for guests to “slow down, switch off and reset on their own terms”.
Named after the old English word for an elevated position, Hyll will open in a fully-restored Grade II-listed 17th-Century manor house set in a 60-acre estate, featuring eight bedrooms, lounges, a restaurant, snug and bar, as well as views across all five counties of the Cotswolds.
Adjoining former outbuildings also feature a further four suites and 14 rooms that boast a “contemporary” design.
In early 2026, Madfabulous will launch Hyll’s new Bower space, which will cater for both weddings and corporate events. The 150-capacity barn-style building will be built in local stone and timber, and provide panoramic views over the Cotswolds.
Madfabulous Hotels was founded by entrepreneurs Paul Baker and Sarah Ramsbottom. A craft baker by trade, Baker founded international bakery brand St Pierre Group in 1996, while Ramsbottom has been involved in the events-based hospitality sector in the north for 20 years.
Baker said: “Art, music, conversation and literature will all combine at Hyll. Having been one of those weary travellers myself, I appreciate a warm welcome and a comforting stay with interesting clientele. We wanted to extend the appeal of the Cotswolds with a warm, Northern, ‘make yourself at home’ attitude. Ideally guests will kick off their shoes, put their feet up and be unafraid to nod off in a comfy chair by the fire.”
Ramsbottom added: “What we are really seeking to achieve at Hyll is to provide a space where guests genuinely feel like they have an opportunity to pause and where they can just “be” – whether that’s in the gardens, or staying in bed, eating home cooked food or curling up in a chair with a book.
“We’ve invested heavily in the touch points that foster this sense of comfort, from Naturalmat beds with amazing linens and Verden body and room fragrance to the monthly changing book menu, which guests can enjoy with a beautifully made drink.”




























