Hotel Brands

Splendid debuts new brand identity amid year of ‘major investment’

This May, SHG will be opening the doors of the Ibis Styles in York after a multimillion-pound refurbishment which sits alongside the city’s only five-star property, The Grand, York as part of its portfolio

Hospitality company, Splendid Hospitality Group (SHG), has revealed a new brand identity and corporate website ahead of continued expansion, with a strong pipeline of properties being launched and renovated.

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