Hotel Brands

Hotel Indigo debuts in Stratford-upon-Avon

InterContinental Hotels Group (IHG) has announced the opening of Hotel Indigo – Stratford upon Avon, marking the brand’s debut in the heart of the historic market town.

The property features 93 guest rooms with designs inspired by the history of the local neighbourhood. Each guest room pays homage to the town’s heritage, by using classic English materials such as wool and raw wood. A combination of antique furniture pieces and modern fixtures aim to create a “contemporary” space that celebrates the past with a “modern twist”.

The Grade 1 listed façade dates back to the 16th Century and was originally a public house.  More recently, the building has been extended to include a new contemporary wing from the 1960s.

According to the brand, Stratford-upon-Avon is a “magnet” to visitors from around the world who come to visit the birthplace of William Shakespeare.

Carl Davies-Phillips, general manager, Hotel Indigo – Stratford upon Avon, said: “We are excited to have officially opened the doors to Hotel Indigo – Stratford Upon Avon. The hotel is a prime example of how Hotel Indigo brings the outside in; drawing on the local neighbourhood to inspire every aspect of each hotel, from intriguing design to locally inspired menus.

“From the restaurant onsite to the exclusive private garden, the hotel is a great place for locals to gather with friends and family. We look forward to welcoming many guests to enjoy Stratford upon Avon, Shakespeare’s home town.”

Karan Khanna, managing director, UK and Ireland, IHG, added: “The UK is a popular leisure destination with both domestic and international travellers, and has some of the world’s most popular sites steeped in heritage and quintessential British culture, Stratford upon Avon being one of them.

“The Hotel Indigo brand fits perfectly with the unique feel of this historic town. This hotel is the perfect example of how the brand helps to tell the local neighbourhood story and serve both locals and hotel guests.”

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