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Roomzzz aparthotel has announced that it will open its first London site as part of its expansion outside of Leeds, Manchester and Newcastle.
The £8m, 82-apartment property will be located in London Stratford, next to the Olympic Park, and will be the first of the company’s ‘new generation’ aparthotels.
The aparthotel represents the brands first commitment to an all site refurbishment, with work expected to start in January 2015.
Mark Walton, head of Roomzzz Aparthotel UK, said: “It was crucial for the brand that our first London location was the embodiment of our new generation of aparthotels. We are looking forward to revealing our new look which will make for a much more advanced and interactive customer experience on all levels. Our new generation concept has been years in the making and will seriously elevate the brand in the UK marketplace.”
The company has also announced expansion plans for the North, with three more sites planned for 2015, including a 64-bedroom apartment and suite property in Chester scheduled for March, a property in Nottingham scheduled for April and a 108-apartment in Liverpool later in the year.
