A new five-star 35-bed aparthotel has opened for business in Lytham St Annes, Lancashire.
Benefitting from a £4m investment, the redevelopment of the property, which has included much of the original building’s Victorian features, was overseen by local business people Dan and Julia Yates. The day-to-day running will be undertaken by Black And White Hospitality Management.
A new celebrity chef branded restaurant and bespoke spa are set to open later in 2020 while an on-site pantry hub with Starbucks coffee is available for hotel guests, leisure members and local residents.
Marian Stefanik, general manager, said: “We’re delighted to be open. This new aparthotel concept combines the space and freedom of a self-catering apartment but with the benefits of a 24-hour concierge team that will be on hand to sort out any requests, whatever the time of day.
“It’s the perfect mix of luxury and home where both leisure and business travellers will find the perfect respite from today’s busy lifestyles.”