Trade Organisations

SHA and BAHA unite to support hotels during Covid-19

The Southampton Hoteliers Association (SHA) and BH Area Hospitality Associations (BAHA) have united to support hotels in the central South area through the Covid-19 pandemic.

The groups have now started to work with contacts in Weymouth, Portsmouth and the New Forest, with the chairperson across each of those regions maintaining regular communication and “cascading information as appropriate”.

SHA and BAHA have also joined forces with local councils, city, town and coastal bids, Business South, economic development offices and the Institute of Hospitality.

The associations have also ensured that hotels and hospitality remains “firmly at the top of the local recovery agenda”, with a key focus on team’s mental wellbeing, with free Webinars in association with the Institute of Hospitality.

A statement by BAHA read: “The hospitality industry has been hit hard, it was one of the first impacted, and likely to be a long road to recovery ahead.

“We are all working hard behind the scenes to understand the vast amount of information out there, and very much reliant on government initiatives and consumer behaviour. There have been countless webinars, podcasts, zoom calls and blogs on what the future may look like. “

It continued: “Hospitality is one big family, and having a united voice across the central South has never been more important than it is now.”

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