Cloud management software firm Little Hotelier has announced a partnership with Chic Retreats to provide a new marketing channel for boutique hotels.
Little Hotelier uses cloud technology to allow small accommodation hotels to compete with bigger brands online, while Chic Retreat is an online marketplace that collates boutique hotels and matches them to travellers who wish to stay in authentic, local properties.
The companies’ partnership will see the properties on Chic Retreat connect directly with Little Hoteliers booking system, aiming to increase their global visibility and reach.
Amir Azulay, CEO of Chic Retreats, said: “We are very excited to be working with Little Hotelier… to provide smaller boutique properties with the technology and tools they need to operate more efficiently and be discovered online.”
Nicolay Alexiev, product manager for Little Hotelier, said: “Little Hotelier is thrilled to provide yet another marketing channel for small properties to stand out from the crowd and to showcase the very best they have to offer.”
A report by accountancy and business firm BDO showed that boutique hotels in Britain were the highest performing sector last year.