Register to get 3 free articles
Register to unlock the article and receive our free newsletter. Join 26,000 other hotel leaders and stay in the know.
Want unlimited access? View Plans
Already have an account? Sign in
AccorHotels group and IDeaS revenue solutions have announced a partnership which will enable the group to rely on IDeaS expertise.
The new partnership will allow each AccorHotels property to “intelligently” price its rooms with the use of SAS analytics and cloud-based technology.
It works by integrating the hotel and external market data into its analytics engine platform which then automatically evaluates demand fluctuations and competitive changes to deploy optimal pricing and inventory control decisions. It also offers comprehensive interactive dashboards and reporting tools to help hotels achieve maximum profitability.
Sanjay Nagalia, chief operating officer of IDeaS, said: “Partnering with AccorHotels exemplifies IDeaS’ robust capabilities and our ability to drive better revenue for budget hotels, luxury brands and everything in between.
“We are excited to show AccorHotels the impact our automated revenue management technology can have at each hotel and to the business as a whole.”
Fabrice Otano, chief data officer for AccorHotels, added: “IDeaS’ range of affordable solutions and capabilities for all our hotels is what attracted us toward this partnership, and we are confident the resulting implementations will help our investors enjoy the highest possible returns on their investments.
“The SAS analytics behind IDeaS G3 RMS bring a superior dimension to the relationship, and we are eager to see how their proven analytics can optimise pricing and bottom-line revenue.”
