Accor has announced it is pursuing its commitment to a net zero strategy by signing two new initiatives.
The company has signed the Glasgow Declaration on Climate Action in Tourism initiative launched by the UN World Tourism Organisation, and it announced a new Pathway to Net Positive Hospitality initiative with the Sustainable Hospitality Alliance.
According to Accor, the Glasgow Declaration involves halving emissions by 2030 and achieving net zero by 2050. Each signatory of the Glasgow Declaration “must deliver a concrete, up-to-date climate plan” within 12 months to support the commitment.
Meanwhile, the Pathway initiative reportedly offers a “practical framework” for both chain and independent hotels to improve their environmental impact, and it is supported by the World Travel and Tourism Council.
It proposes four stages where the Pathway will reportedly guide hotels towards a regenerative impact on the planet, and address issues including emissions, water usage, waste and resource procurement.
The four stages include promoting a low-carbon mindset across the company and with Accor’s partners, transitioning to a smart green hotel, accelerating the use of green (wind and solar) energy, and reaching net zero faster with the launch of new guest offerings and carbon offsetting solutions.
Additionally, in March 2021, Accor set a science-based emissions reduction target to reduce 46% of absolute emissions by 2030 compared to the 2019 base year.
Brune Poirson, chief sustainability officer, called the Pathway “an important step” in Accor’s sustainability journey.
He added: “We believe that working with our peers and partners from the hospitality sector is the most effective way to make sustainable change happen.”