Accor partners with D-Edge for new Central Reservation System

Accor has unveiled a new partnership with D-Edge Hospitality Solutions, a hospitality technology provider that serves hotels in more than 150 countries, to be the Central Reservation System (CRS) for Accor’s 5,300 hotels worldwide. The D-Edge Central Reservation system is described as “comprehensive yet easy-to-use”, and enables quick adoption while being open to the entire hotel tech ecosystem - PMS, RMS and distributors. It is also cloud-based to “ensure maximum agility”. Accor said that thanks to its open API and connectivity expertise, D-Edge will enable the hotel group to leverage all distribution capabilities and to offer its hotels the solutions and distributors best suited to the region, brand or category of service. Floor Bleeker, group chief technology officer Accor, said: “Accor is one of the most disruptive large hotel chains, and the first to have decided to adopt a multi-PMS strategy. As the ecosystem and distribution channels evolve, we want to provide our hotels with a future-proof, agile and user-friendly platform. “We trust that the D-Edge CRS, into which Accor is investing significantly, is the best choice to support their growth and provide them with the necessary agility required to adapt to fast-changing environments.” Patrick Mendes, group chief commercial officer at Accor added: “The objective is that, in the near future, Accor hotels will progressively, and seamlessly switch from the TARS to the D-Edge CRS. The unique connectivity provided by D-Edge compared to any other system, will power all Accor hotels to maximise their distribution. “Another key benefit is the ease of use of the platform and the fact that it is user centric. This is especially important as our industry is currently facing a significant staffing shortage making easy and quick product adoption critical to business efficiency.” Pierre-Charles Grob, CEO of D-Edge, concluded: “We are thrilled to be collaborating with Accor to shape the Hospitality Tech landscape. Since the transfer of the TARS platform by D-Edge, our teams have worked on the functional upgrading of our platform in order to quickly deliver our next-gen CRS. “This is also good news for all our existing customer base as, to serve Accor, we are enriching our platform with many features that will serve all our customers. It will give a speed boost to our Roadmap for the benefit of the whole hospitality community.”