Register to get 3 free articles
Register to unlock the article and receive our free newsletter. Join 26,000 other hotel leaders and stay in the know.
Want unlimited access? View Plans
Already have an account? Sign in
LGH Hotels Management Limited has registered to join the ‘Room to Reward’ scheme, with participating hotels located all over the country.
Room to Reward is a charity that uses unsold hotel rooms as a ‘thank you’ to volunteers who are making a difference to charities and their communities. LGH Hotels is reportedly the latest hotel group to partner with Room to Reward, as the charity is already affiliated with an additional 500 hotels throughout the UK.
In the UK, approximately 140,000 hotel rooms are unsold every night, but since these rooms cannot be resold, LGH have decided to donate their unsold rooms to “the heroes who truly deserve some recognition”.
The scheme works whereby a volunteer is nominated by their charity as a ‘Hidden Hero’, who then gets presented with their break. The Hidden Hero then picks their hotel and their dates.
It is reported that the hotels involved with the ‘Room to Reward’ scheme donate breaks for one or two nights on a bed and breakfast basis, subject to their availability basis and suiting the hotel’s needs.
LGH has over 40 hotels in 34 locations nationwide, and more than 7,000 rooms. The LGH portfolio also includes LGH, which features various Crowne Plaza and Holiday Inn hotels, as well as the Best Western collections.
Simon Teasdale, CEO for LGH Hotels Management Ltd, said: “We want to honour hard working volunteers who deserve a night or two away from home. That’s why we have signed up with Room to Reward. We believe in their mission, and we want to do everything we can to help out local communities.”
Nicolas Roach, founder of Room to Reward, added: “We are so happy for LGH to be joining our programme. With LGH partaking, we have more hotels and more rooms for the wonderful volunteers to choose from.
“Every LGH hotel is unique, with something different to offer every guest who stays with them. LGH will be an amazing addition for our Room to Reward participants.”





























