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BWH Hotels has revealed it is targeting Northern cities for expansion following a record year of growth.
BWH Hotels has added 832 rooms and 12 diverse and unique hotels to its portfolio.
These new hotels are located across the country from Eastbourne on the south coast, to Sunderland in the North East.
Also joining BWH Hotels this year was its first partnership with a long-stay location with the Liverpool Dockside Aparthotel joining the group.
BWH Hotels said it is now looking for hoteliers in cities in the north of England like Leeds and Manchester.
Robert Alley, BWH Hotels GB brand director, said: “Given our incredible business growth in 2024, our ambitions for Northern city-centre locations in 2025 and beyond are challenging but definitely achievable.
“There are still key cities in the North with city centre hotels which could genuinely benefit from joining forces with BWH Hotels and we look forward to welcoming more high-quality independent hotels to our group.”
He added: “We pride ourselves on delivering value to our partner hotels and is exactly why many choose to stay with us for decades, so – if you want to remain independent but get a global reach – BWH Hotels are your perfect partner.”
Worldwide BWH Hotels operates out of more than 100 countries with 4,200 hotels and 60 million rewards members.





























