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2026 Programme
09:40 – 10:25 Market Insights

Beyond the Horizon

A sharp, data-driven deep dive into the financial and economic currents shaping the UK hotel industry. The panel will unpack raw macroeconomic data, tying CPI changes and debt finance realities directly to RevPAR, ADR, and disposable guest spend.

Jeavon Lolay
Jeavon LolayLloyds Banking
Dave North
Dave NorthLloyds Banking
10:25 – 11:10 Operations

Frontline Fortitude

Hotel operators are caught in a pincer movement: skyrocketing supply chain and labour costs on one side, guests demanding flawless value on the other. This panel digs into asset management, smart cost-control, and building operational agility across diverse portfolios.

Julie White
Julie WhiteAccor
David Anderson
David AndersonAimbridge EMEA
David Hart
David HartRBH Hospitality
11:30 – 12:15 Leadership

The Modern Anchor

Managing a modern hospitality workforce demands a shift from old-school hierarchy to empathetic, visionary leadership. These industry standard-bearers explore how to inspire loyalty across multi-generational teams, foster open communication, and maintain personal mental resilience.

Christian Masters
Christian Mastersart'otel Hoxton
Caroline Gregory
Caroline GregoryThe Lovat Hotel
Simon Numphud
Simon NumphudAA Media Services
12:15 – 13:00 Events Market

The New Roar of MICE

The MICE sector looks radically different than it did a few years ago. From hyper-personalised retreats to tech-heavy hybrid conventions, this session uncovers what today's corporate planners actually want from a venue — and how to maximise yield per square foot.

Shonali Devereaux
Shonali DevereauxMIA
Varun Shetty
Varun ShettyThe Belfry Resort
14:00 – 14:45 Development

Blueprint for Growth

Despite tight credit markets, the appetite for strategic hotel development remains fierce. Brands and asset managers discuss the shift toward conversions, brand repositioning, and adaptive reuse over ground-up builds.

Tim Davis
Tim DavisPACE Dimensions
Gavin Taylor
Gavin TaylorClermont Hotels
Paul Blackmore
Paul BlackmoreHilton
David JM Orr
David JM OrrResident Hotels
14:45 – 15:30 Technology

Beyond the Buzzwords

AI is already driving revenue and plugging labour gaps. This panel cuts through the jargon to showcase how automated guest messaging, contactless check-ins, and predictive analytics can save thousands of labour hours.

DB
David BeersChoice Hotels
RBH
AI SpecialistRBH Management
CT
Canary PanelistCanary Tech
15:55 – 16:40 People & Culture

People First

Recruitment is tough, but retention is where the real battle is won or lost. Industry leaders share actionable advice on mental health initiatives, flexible working models, and defined career progression pathways.

Mark Lewis
Mark LewisHospitality Action
Suzanne Speak
Suzanne SpeakRadisson Group
16:40 – 17:05 Crisis Management

When the Custard Hits the Fan

In a 24/7 digital world, a single bad incident can escalate into a viral PR nightmare within minutes. A compressed, highly practical session delivering an actionable blueprint for emergency communication and brand protection.

CC
PR Leadership TeamCustard Comm.
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Home > Latest News > Hotels > Pine Trees opens following £5m refurb
Pine Trees opens following £5m refurb
Pine Trees Hotel Apex Hotels

Pine Trees opens following £5m refurb

In this episode we speak to Nico Tréguer, co-founder of Roberts and Treguer and The Culpeper Family. Nico spoke about founding the group alongside his longtime friend Gareth, having had a vision for bringing more nature spaces to cities, the planned extension of The Buxton in Spitalfields, and how the site’s storytelling engages guests and the local community, how the Culpeper Family’s core sustainability ethos helped it secure its B-Corp status and why hospitality has a responsibility to educate and innovate when it comes to sustainability.

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Pine Trees Hotel, located in the Perthshire town of Pitlochry in Scotland, has relaunched following a £5m refurbishment.

Pine Trees has 32 rooms, including The Coach House, Heatherbank House and a Cottage. Pine Trees offers a range of room types – from Snug, and Comfy Luxe to Luxury Suites and dog friendly rooms.

Each room includes bespoke furniture, vintage style DAB radios, GHD hairdryers, fluffy slippers and a range of sustainable toiletries by Laura Thomas Co.

The property also includes the historic Drina Suite overlooking the hotel grounds, featuring a club class pocket sprung super king-sized bed, a free-standing feature bathtub in the bedroom with a view of the forested valley below, and a large en-suite shower room.

Pine Trees general manager David Lapsley is a professional sommelier and former owner of Etive restaurant in Oban and will also oversee the properties destination bar and restaurant, Flora and Fauna.

Angela Vickers, chief executive of Apex Hotels said: “We are delighted to welcome guests to Pine Trees, our beautifully refurbished country house hotel, and the ultimate Coorie retreat. At Pine Trees we are championing a slowed-down, wholesome way of living, where the hustle of the modern world gives way to the tranquillity of nature.

“Our philosophy is all about stripping back the unnecessary, focusing on what truly matters: quality, simplicity, and peace. This isn’t just a retreat from everyday life; it’s a return to a more grounded, mindful way of being.”

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