London Fire Brigade (LFB) received 999 calls at 2.52am, and the fire was under control by 6.53am. Fire crews from Chiswick, Heston, Acton, Richmond, Ealing, Hammersmith, Southall and surround fire stations were all present at the scene.
LFB assistant commissioner, Graham Ellis, who was at the scene, said when firefighters arrived they were faced with a “rapidly developing fire”. He said a single storey bin room on the ground floor of a neighbouring building was alight and the fire had spread to the adjacent Travelodge hotel of five floors.
He added that the fire crew’s “offensive” firefighting helped stop the fire spreading further and protected large parts of the building.
Ellis said: “Firefighters carried out a systematic search of the hotel and around 160 guests and staff evacuated the building. There were no reports of any injuries. A rest centre has been set up by the local authority.”
He added: “This is an excellent example of multi-agencies working together to bring a challenging incident under control with no injuries. Police, London Ambulance Service, Hounslow Council, Transport for London and Travelodge’s cohesive approach is ensuring that normality can be restored to the local community as quickly as possible.
“Fire crews will be damping down pockets of fire and carrying out salvage work throughout the morning. Please avoid the area during the morning commute if possible.”