In the wake of all non-essential businesses closing, the historic hotel will now offer all rooms and room service “exclusively” to NHS staff in the area.
General manager Andrew Mosley said: “In the interest of safety and to help prevent the spread of Coronavirus, we will be closing our doors today until further notice.
“Our period of closure will be monitored and adjusted according to advice and enforcement on an ongoing basis. During this time, we are delighted to be able to use our seafront balcony rooms and room service exclusively for NHS staff only.”
He added: “We are pleased to be working directly with our local NHS Trusts to get this up and running as quickly as possible, to coordinate stays for local NHS staff who are working locally in our communities and will be releasing more details about this as soon as we can.
“We are proud to be playing a part in offering support to our precious NHS and the heroic people within it.”
He added that the hotel was committed to paying all of its team members their full contracted wages during the “period of uncertainty”. Its senior leadership team will also offer “further support, guidance and virtual wellbeing checks” to all staff.
In its latest statement, the hotel also said that those who have an upcoming booking will be contacted “in due course”, and asked whether they wish to postpone or cancel their stay.
The historic hotel is 155 years old and has 201 rooms spread over seven floors.