Trade Organisations

Alastair Storey named as new president of The Institute of Hospitality

The Institute of Hospitality has named Alastair Storey, the respected foodservice and hospitality leader, as its new president.

Storey is the chairman and CEO of catering firm WSH, which has six brands; BaxterStorey; Benugo; Holroyd Howe; Caterlink; Searcys; and Portico.

After a highly successful career with Sutcliffe, latterly as CEO, Storey founded Wilson Storey in 2000, which then became BaxterStorey – the third largest foodservice player in the UK.

As the association’s new president, Storey will act as an ambassador, help to shape Institute strategy and participate in its calendar of events.

Storey said: “We’re very supportive of the Institute of Hospitality generally. We use their qualifications which are externally recognised and that makes them appealing for individuals and for the industry.

“It’s vital that we encourage people to join our industry and once they are here, develop their careers with quality training and qualifications.

“The Institute provides a great vehicle to do just that, as well as a good forum for communication, camaraderie and finding out what’s going on. It is the Institute for managers in our industry and as such it’s really important to make sure it’s promoted.”

Peter Ducker, the association’s chief executive, added: “We are delighted to welcome Alastair to his distinguished new role with us.

“We hold exactly the same values and goals: promoting career-long learning and development and attracting new talent into our wonderful industry. We know he will make a most valuable contribution to the Institute’s work.”

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