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UK hotel chain, Daish’s Holidays, has experienced a 30% increase in bookings for 2022 compared to the same January period in 2019.
With the lifting of travel restrictions continuing into the new year, it said traveller confidence has “grown from strength to strength”.
This is supported by a recent Visit Britain report which forecast growth in 2022 for domestic overnight tourism spending to be a 64% increase on 2020, and 65% of the 2019 level.
Paul Harper, Sales and Marketing director at Daish’s Holidays, said: “It is deeply reassuring that despite 2021 not being quite the return to normal that businesses had hoped for, we are continuing to see a steady growth for our holiday bookings, with our current bookings overtaking our pre-Covid levels for 2019.”
Daish’s Holidays added it used the time during the government’s enforced closures last year to roll out a £1m investment programme across its entire portfolio, which has now seen the majority of its hotels benefit from “extensive refurbishment work”.
Harper added: “The continued complications surrounding overseas travel means that UK staycations are still the holiday choice for many. With some not having taken a trip since the pandemic began, it is great to see that traveller confidence is returning with guests choosing to make the most of our off-peak season, as well as the typical busier summer months.”
