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Marriott International has celebrated the launch of The Westin London City, its 1,000th hotel in Europe, Middle East and Africa (EMEA).
The hotel giant revealed the property also marks the debut of the Westin Hotels and Resorts brand in the UK market. Marriott also announced that across 2022 and 2023, it expects to add more than 200 properties, which equates to 38,000 rooms, in Europe, Middle East and Africa.
Marriott International’s select-service brands, such as AC by Marriott, Moxy Hotels, Courtyard by Marriott, Residence Inn by Marriott, Aloft Hotels, Element Hotels and Four Points by Sheraton, continue to spearhead growth across Europe, accounting for more than 50% of the company’s current signed pipeline of hotels in the Europe region.
Moxy Hotels is slated to add more than 26 additional hotels to its portfolio in the region across 2022 and 2023, with planned openings including the Moxy Liverpool City Centre (UK), Moxy Paris East (France) and Moxy Pompeii (Italy).
Marriott added that luxury hotels and residential properties continue to be in “high demand” with consumers, especially across the Middle East, representing over 20% of the company’s signed pipeline units in the region.
It said it expects to add four more branded residential projects in the Middle East across 2022 and 2023, including The Residences at The St. Regis Marsa Arabia Island, The Pearl Qatar.
In addition, the company confirmed it has plans to open more than 20 hotels in Africa across 2022 and 2023.
Satya Anand, president Marriott International EMEA, said: “I’m very proud of reaching 1,000 Marriott International hotels across EMEA. This growth milestone is symbolic of our rich history and bright future, and it feels fitting that our 1,000th property is a fantastic Westin in London.
“Last year alone, we opened nearly 90 properties across EMEA, including brand debuts in destinations such as Ibiza, Reykjavík and Cairo, as well as additional openings in established markets such as London and Dubai.”
He added: ”I am excited to further enhance our portfolio, bringing even more unique travel experiences to our guests, and look forward to continuing to drive value for our owners and franchisees through our world-class brands, comprehensive business support systems and our industry-leading loyalty platform, Marriott Bonvoy.”
