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Topic Hub

Pricing Strategy

Coverage of pricing strategy within the UK hotel industry, focusing on revenue management, dynamic pricing, and competitive positioning. Reporting includes analysis of tariff setting, discounting, distribution channel impact, and how hotels adjust pricing in response to market demand, events, and economic conditions.

Pricing Strategy

Coverage of pricing strategy within the UK hotel industry, focusing on revenue management, dynamic pricing, and competitive positioning. Reporting includes analysis of tariff setting, discounting, distribution channel impact, and how hotels adjust pricing in response to market demand, events, and economic conditions.

10 game-changing hotel pricing strategies

Today, travellers are more informed and discerning than ever before, researching…

How to navigate inflation and safeguard revenues with a robust pricing strategy

Hoteliers, like the rest of the population, are greeting the new tax year against a testing…

How to boost your reservations

The key to boosting hotel bookings is a comprehensive online booking engine. This not only…

What should hoteliers be planning in 2021?

2021 is a pivotal year for the hospitality industry with hotels entering the year facing…

How to prepare your hotel for the ‘new’ type of UK guest

We’ve all felt and witnessed the very real impacts of Covid-19, yet the effect it has had on…

How to make revenue management truly effective

Revenue management has always been important for hotels. In a business selling a fixed…

Advice: The marketing potion

Set a strategy You have to set a strategy and follow with a tactical plan. This all comes…