The survey, which polled over 4,000 members across Europe, Middle East, Africa and Eurasia (EMEA) in November – including a representative sample of over 1,700 UK respondents, revealed the type of trips British travellers are planning for 2021 when they can travel again and the factors that feed into those choices.
The findings showed that 78% of Britons surveyed have already started organising their 2021 trips with staycations, short-haul holidays and road trips topping their holiday plans.
Conducted in November 2020, the survey also revealed 44% of respondents expressing they intend to visit somewhere they have already visited in the UK, while 39% plan to explore somewhere new in the UK.
It revealed there is also demand for short-haul European trips, with 31% expressing they would like to take a short-haul trip outside of the UK in 2021.
Wyndham added that UK respondents revealed an intention to travel during quieter booking periods, with 19% expressing that they are “most likely to avoid the peak season” and only 5% wishing to travel during school holidays, implying a desire to avoid crowded places and busy holiday destinations.
However, 37% of UK respondents said they were still unsure when to plan a trip in 2021, suggesting current restrictions on travel are making it “challenging” for many British travellers to pre-plan the timing of their next holiday.
In addition, the survey revealed the hotel’s cancellation policy (61%), location of hotel (55%), number of Covid-19 cases in the destination (53%) and having to quarantine on return (53%) are the most important factors influencing British travellers’ 2021 holiday decisions.
Dimitris Manikis, president, Wyndham Hotels and Resorts, EMEA said: “Our Wyndham Rewards survey reveals that British holidaymakers’ decisions are still very much driven by the current climate.
“With an uptick in demand and an eagerness to plan their next trip in the year ahead, quiet holidays away from the crowds, domestic travel, and nearby destinations that can be easily reached by car are expected to continue to define the travel trends.”