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Bespoke Hotels has announced its partnership with Broughton Hotels to expand its global expertise to the North American market.
The partnership agreement allowed for the new ‘Bespoke USA’ to start work on acquiring and jointing venture opportunities throughout the US while establishing several management contracts.
Bespoke USA will offer services tailored to an owner’s requirements, driving the values of American market leader Bespoke Hotels through proactive asset and real estate management.
Robin Sheppard, chairman of Bespoke Hotels, has recently been appointed as Hotel Sector Champion by the Governmental Office for Disability Issues while Larry Broughton, founder and CEO of Broughton Hotels, has mentored on topics of entrepreneurship and leadership, having been a former Special Forces Operator.
Broughton said: “We are thrilled to be teaming up with Bespoke Hotels. Our companies share a profound entrepreneurial and creative flair, which I’m sure will bring demonstrable value to the North American market.”
Sheppard added: “Broughton Hotels are an ideal partner for us as we seek to bring our individually-tailored brand of hospitality to North America. Larry is an inspirational figure and a man with considerable standing in the sector, so we are thrilled to be working alongside him and his talented team.”
