How Beyoncé and Harry Styles boosted the UK hotel industry

Cristina Balekjian, director of hospitality analytics from CoStar talks to Hotel Owner about how events affect the hotel sector, why this year has seen such growth and why certain areas without events or international demand have seen a rise

Last year was a year of recovery for the hotel sector following the pandemic and 2023 has been no different. Data from CoStar shows that the hotel sector saw an average RevPAR increase of 10% in the summer mostly driven by the returning international demand and big events.

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