Hotel Brands
GHA hails ‘record’ 2023 performance
It also confirmed repeat stay revenue surpassed the billion-dollar mark for the first time, increasing 60% year-on-year to $1.4bn (£1bn)
UAE-headquartered Global Hotel Alliance, the alliance of 40 independent hotel brands, which this year celebrates its 20th anniversary, has reported “record 2023 results” with it claiming every key performance metric hit an “all-time high”.
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