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In this episode we speak to Jackie Brown, regional director, North & West Europe, Wyndham Hotels & Resorts. Jackie spoke about her time at Hilton and the lessons learned across both operations and corporate hospitality, Wyndham's growth ambitions across Europe and the opportunities within the UK market today, balancing global brand standards whilst supporting owner’s individual growth plans and how Wyndham maintains strong partner relationships through transparency and trust.

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Hotel prices have increased in European cities in April by as much as 58%, according to the monthly Trivago Hotel Price Index. 

The figures show that travellers can expect to pay an average of £10 more for their hotel rooms this month, with the average price per night jumping from £87 in March to £97 in April.

London is still one of the most expensive cities to visit in Europe this month with an average price per night of £167, only behind Monaco (£253), Geneva (£190) and Venice (£172).

Seville was found to have the largest month-on-month price increase, with prices up 58% from £66 per night in March to £104 in April. Other cities with large price increases include Venice (up 52% to £172), Amsterdam (up 46% to £147) and Prague and Florence (both up 40% to £57 and £88, respectively).

Price increases in the UK were less pronounced but still significant, with prices up 20% in Bournemouth (£89) and 17% in Bath (£140).

Denise Bartlett, Trivago’s UK press officer, said: “Although it is common for hoteliers to increase their prices during the summer season, it is unusual to see such large price hikes from one month to the next.

“It is interesting to note that many of the cities with large price hikes are in warm or coastal destinations, suggesting the inflated prices are in anticipation of the summer season.”

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