Manchester hotel announces refurbishment and rebrand project

The Arora Manchester Hotel in Manchester is undergoing a complete rebranding and relaunch, as part of a £1.5m development.

The property was purchased in 2013 by Aspen Hotels Limited and has recently been rebranded as the Princess St. Hotel. The four-star hotel has had its lobby and public areas refurbished and work has also begun on the property’s bedrooms and meeting and event spaces, with further plans to renovate the hotel’s restaurant and bar.

Located in the heart of the city centre the Princess St. Hotel is a Grade II-listed Victorian building which features 141 bedrooms, meeting spaces and a conference suite which can hold up to 100 people.

Amardeep Chima, managing director of Aspen Hotels, said: “Manchester has firmly established itself on the map as one of the country’s go-to cities for music, culture and entertainment – it’s proud of its home-grown talent and its hospitality portfolio should reflect its unique personality.”

He added: “Transforming the hotel into a boutique offering allows us to stand out from crowd in what can often be a saturated market and give guests – from both the UK and further afield – a more intimate service offering and taste of the surrounding area.”