Tech, loyalty and innovation: Expert predictions for 2024

William Cotter, founder and managing director at Net Affinity and Jane Pendlebury, CEO of HOSPA discuss with Hotel Owner about their predictions for the industry in 2024

Following a tough few years the hotel industry is set to endure what could be a period of stagnation. With the cost of living crisis showing no signs of abating, the onus will be on hoteliers to boost their offering and give guests even more reason to spend money at their hotel.

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