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Wyndham Hotels and Resorts has revealed that during 2023 it introduced a record nine brands into new countries, signed 107 franchise agreements, opened 87 hotels, and added 9,500 rooms across EMEA.
According to the group, this growth underscores Wyndham’s “strong reputation throughout the region and its long-term commitment to helping deliver success for owners and franchisees”.
Inclusive of last year’s additions, the company now has 639 hotels throughout EMEA, 12 of which are managed – representing over 88,000 rooms across 15 brands with a pipeline of over 150 hotels.
Dimitris Manikis, president of EMEA at Wyndham Hotels and Resorts, said: “We’re incredibly proud of our record growth in 2023 and the trust that owners and franchisees across the region continue to put in Wyndham Hotels and Resorts.
“Increasingly, owners are seeing the value of partnering with the world’s largest hotel franchisor and joining our Wyndham family. From our award-winning loyalty program, Wyndham Rewards, to our ability to deliver best-in-class technology, marketing, sales tools and a strong distribution platform —they realise the power of the Wyndham Advantage.”
