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Wyndham Hotels and Resorts has announced it is accelerating its expansion across Europe, the Middle East, Eurasia and Africa (EMEA) following a record year of growth for the company.
It comes as the hotel franchising business signed 173 new deals and opened 126 hotels in the region during 2025, adding more than 11,500 rooms to its portfolio.
Wyndham now operates more than 770 hotels across the EMEA region. This brings its total capacity to approximately 100,200 rooms as international travel demand remains high.
Growth was driven by strong inbound travel to Greece, Italy and Spain. Domestic travel in high-growth markets including India, Türkiye and the Middle East also contributed to the expansion.
The company also reported a 6% increase in RevPAR across the region. Its global development pipeline has now reached 259,000 rooms, representing 3% year-on-year growth.
Development focused on resort locations, secondary cities and emerging destinations. The company also reported increased innovation in segments such as branded residences during the 12-month period.
Dimitris Manikis, president of EMEA at Wyndham Hotels and Resorts, said: “Travel is no longer optional – it’s a necessity and it continues to evolve. Our strong performance in 2025 reflects how we are growing alongside that change.
“From resort destinations and cultural hotspots to fast-expanding secondary cities, travellers are seeking both familiarity and discovery, creating meaningful opportunities for our owners and supporting long-term sustainable growth and performance.”
