Forest Bathing
Forest bathing, or shinrin-yoku, is a Japanese-inspired wellness practice centred on mindful immersion in natural woodland environments. In the UK, this trend is gaining traction among hotels and retreats aiming to enhance guest wellbeing through nature-based experiences. Our editorial coverage explores how UK hotels are integrating forest bathing into their offerings, including guided sessions, spa treatments, and wellness retreats. We provide insights into the operational strategies behind these initiatives, their impact on guest satisfaction, and their role in diversifying revenue streams. This content is tailored for hoteliers, general managers, and hospitality professionals seeking to innovate in the wellness tourism sector.
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May- 2025 -21 MayFeatures
Why digital detox breaks are the next big thing in hospitality
In a world where rest is increasingly elusive and waking hours are relentlessly pinged by alerts, emails and newsfeeds, a “quiet” revolution is taking place across the hospitality sector. As guests grow more digitally fatigued, the desire to disconnect in order to reconnect with themselves has sparked a shift in…
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Jun- 2024 -7 JuneLatest News
The Tawny Hotel to launch Falcon Farmhouse in July
The Tawny Hotel in Staffordshire is set to launch Falcon Farmhouse in July – the second in a series of new luxury serviced rentals, ‘The Fledglings’ which sit a stone’s throw from the hotel on the Basford Estate. The new self-catered properties offer an alternative to the typical hotel experience.…
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May- 2024 -28 MayFeatures
How UK hotels can enhance their wellness offerings
In recent years, wellness tourism has emerged as a significant trend, with travellers increasingly seeking accommodations that offer more than just a place to sleep. Guests want to experience environments that promote relaxation, rejuvenation, and overall well-being. Here are some tips on how UK hotels can build strategies to create…
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May- 2023 -11 MayLatest News
Charlotte Church opens wellness retreat in Wales
The Dreaming, a new wellness retreat with accommodation, has recently opened in the Elan Valley, in the heart of Wales. Founded by singer, activist and dreamer, Charlotte Church, The Dreaming offers short residential retreats with daily wellness activities as well as longer retreats with specialist practitioners. The retreats available are…
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Feb- 2023 -9 FebruaryHotels
Heckfield Place announces new wellness centre
Hampshire-based hotel Heckfield Place has announced a new wellness centre named The Bothy by Wildsmith. The Bothy by Wildsmith is situated behind a secret door of the house’s original walled garden and boasts views across the Hampshire countryside. The new 17,000 sq ft space will be the brand home for…
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