SevenRooms welcomes new head of sales

SevenRooms, a guest experience and retention platform for hotel, catering and entertainment industries, has announced the appointment of Lee Saunderson as its head of sales, EMEA. 

In his role, Saunderson will lead SevenRooms’ sales and growth strategy across new and existing markets. Focused on enabling hospitality operators to capture and leverage data across the guest journey.

The company has seen a 139% year-over-year (YOY) increase in UK reservations booked through SevenRooms and a 173% increase YOY in seated diners across EMEA. This includes the signing of key clients in the market including: Hilton Manchester Deansgate, Harrods, Sticks’N’Sushi, Searcys and The Langham, London.  

Danilo Mangano, managing director international at SevenRooms, said: “We are thrilled to welcome Lee to the SevenRooms family. He brings a wealth of experience in sales and a commitment to developing and getting the best out of his teams. Lee will play an integral role in enabling SevenRooms to deliver on our goal to sustain our substantial growth throughout our existing markets and as we expand into new territories throughout the EMEA region.” 

Saunderson added: “Over the last three years, I was able to get to know the SevenRooms platform following its integration with Lightspeed’s POS systems. SevenRooms is truly the most dynamic and exciting player in the hospitality space. The technology is best in class, the addressable market is vast, and the vision of the executives is incredible. 

“The potential for SevenRooms in EMEA is clear and obvious. Our restaurant partners see the value that SevenRooms brings to their businesses on a daily basis, and this will only improve as our best-in-class team continues to evolve the product. Plans are already underway to further expand our market share across the EMEA region and I am honoured to be leading the charge into new and existing markets.”