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Hotel prices increase by 114% for Wimbledon

Hotel prices increase by 114% for Wimbledon

In this episode we speak to brothers Alex and Adrien Grosjean, young entrepreneurs who have recently acquired The Residence Inn by Marriott Manchester Piccadilly. We discussed the reasons why Manchester’s visitor market is booming, and their decision to invest in this area, why they see extended-stay accommodation as a major opportunity in what is one of the UK's fastest-growing cities, how they plan to enhance their portfolio of hotels, and their advice for the next generation of hospitality disruptors.

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Hotel prices in Wimbledon have increased by up to 114% for the 2014 Tennis Championship. 

One night during the tournament will cost an average of £205, compared to an average of £125 in the week preceding and the week following Britain’s most significant tennis event.

The most expensive day to book is not the final, but for the second Monday, June 30, where an overnight stay will cost an average of £249. This shows a 114% increase when compared to the average of the Monday before tournament and the Monday following the tournament.

Hotel prices have also doubled on the first Monday, June 23, when an overnight stay will cost an average of £236, a 103% increase.

This comes as hotel prices decrease across European cities this month as travellers choose beach resorts instead. Compared with last month, the most significant price decreases can be seen in Seville (down 32% to an average of £69 a night), Lisbon (down 26% to £89), Prague (down 19% to £109) and Cologne (down 19% to £81).

Some cities are also experiencing a significant year-on-year decrease in hotel prices, suggesting prices are generally becoming cheaper in these destinations. Most notable are Istanbul (down 22% to an average £98 per night), Lisbon (down 20% to £89), Madrid (down 12% to £76) and Frankfurt (down 12% to £81).

Denise Bartlett, head of public relations for hotel booking website Trivago, said: “Last month, hotel prices in Lisbon peaked at an average of £1,171 for the Champions League. While it is unsurprising that prices have dropped by 26% this month, it is interesting to note that prices have also decreased 20% year-on-year.

“Hoteliers in Lisbon were criticised for their raised prices last month – it is likely they have now dropped prices so travellers are not discouraged from visiting the city.

“Compared to those price hikes, Wimbledon hotel prices are fairly reasonable. One night during the tournament will cost an average £205 and prices have only doubled on two days of the tournament.”

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